Penn Medicine logo

Challenges

With the upcoming launch of several new units requiring specialized BSN nurses, world-renowned health system Penn Medicine wanted to advance its nurse recruitment efforts. Its specific objectives: modernize the recruitment process, saturate the market with Penn's employer brand, and enhance the nurse candidate experience.

Solutions

Penn Medicine chose Cielo as its recruitment growth partner. Cielo worked with the nurse recruitment team to:

  • Establish a new talent acquisition process to increase efficiency, maximize strengths of the current technology, and enhance customer service
  • Develop a talent relationship management process and extensive candidate database
  • Implement metrics and weekly reporting
  • Develop a comprehensive recruitment plan to source experienced nurses according to their role and specialty
Nurse Recruitment Manager Penn Medicine

Results

With a partnership approach, the Cielo team interacts directly with nurse managers to understand the culture and unique unit qualifications. The team interviews candidates, screening for unit requirements and ensuring a positive brand experience. Through the partnership, hiring managers can focus their time and attention on only the best-qualified, interested and available candidates.

Together Penn Health and Cielo:

  • Fully staffed units with experienced BSN nurses in shorter time to fill
  • Reduced the overall nurse vacancy rate to 2.3%
  • Created a pipeline of 100+ additional candidates
Nurse Recruitment Manager Penn Medicine

About the client

Penn Medicine logo

Penn Medicine

Penn Medicine is a progressive organization known for hiring the top nursing professionals in the nation. The health system includes numerous hospitals and clinical practices across 27 counties in Pennsylvania and New Jersey.