BROOKFIELD, WI – May 2, 2017 – Cielo, the world’s leading strategic Recruitment Process Outsourcing (RPO) partner, was recognized as the winner of the HRO Today Services and Technology Association’s North America Employer Brand Excellence Award with Surgical Care Affiliates (SCA).
SCA, one of the largest providers of outpatient surgery in the United States, began its partnership with Cielo’s Employer Brand Practice in spring 2015. They set about to sharpen and activate their Employee Value Proposition (EVP) with the goal of winning and retaining the very best talent across multiple brands and locations that were experiencing high growth.
The refreshed and differentiated EVP, along with associated employer branding materials, were quickly adopted because they provided clear, engaging messaging that appeals to the key talent segments. The suite of assets was activated according to an articulated and targeted strategy and in conjunction with a social media managed service.
Results were immediate and successful, and SCA now has clear differentiation from its competition as it continues to grow its team and retain its existing teammates.
As strategic partners, Cielo and SCA continue to activate SCA’s talent brand across social media and through targeted campaigns for specific talent pools. Using social media as a primary platform, Cielo facilitates and enables consistent engagement opportunities, proving social media is scalable, agile and acts as an effective brand activator.
For more examples of Cielo’s Employer Brand Practice work, visit http://www.cielotalent.com/services/employer-brand-practice/.
SCA, a leader in the outpatient surgery industry, strategically partners with health plans, medical groups and health systems across the country to develop and optimize surgical facilities. SCA operates 205 surgical facilities, including ambulatory surgery centers and surgical hospitals, in partnership with approximately 3,000 physicians. For more information on SCA, visit www.scasurgery.com.
Cielo is the world’s leading strategic Recruitment Process Outsourcing (RPO) partner. Under its WE BECOME YOU™ philosophy, Cielo’s dedicated recruitment teams primarily serve clients in the financial and business services, consumer brands, technology and media, engineering, life sciences and healthcare industries. Cielo’s global presence includes 2,000 employees, serving 143 clients across 91 countries in 33 languages. The industry has verified Cielo’s reputation for executing innovative solutions that provide business impact through numerous awards and recognitions, including its annual top three leadership position on the HRO Today RPO Baker’s Dozen listing, PEAK Matrix Leader placement by Everest Group and Industry Leader designation by NelsonHall. Cielo knows talent is rising – and with it, an organization's opportunity to rise above. For more information, visit cielotalent.com.