Seb O’Connell, Cielo’s Executive Vice President and Managing Director for Europe and APAC, recently discussed the topic of Recruitment Process Outsourcing (RPO) in Europe with HRO Today. In an article titled, "Talent in Europe: Getting scarcer," Seb comments on the current state of RPO in Europe and shares his thoughts on how to obtain the best people for your organization.
Excerpts from the article:
"'What we are seeing in Europe right now is a continued acceleration of growth rate. You are still seeing a significant market maturity in the U.K. and a growing market maturity in the rest of Europe. Everything I’m seeing is anything between 11 and 18 per cent growth rate in the U.K., depending on who you are referencing. We’re seeing anything between 20 per cent and 30 per cent growth rates in the rest of Europe.'"
"'I still see that as a challenging opportunity for RPO providers in that space. I think what that means for RPO providers is—there is a lot of focus around differentiation in the U.K., innovation, why providers are better providers, a real focus on the business case for clients. Whereas in the rest of Europe, whilst it is still growing fast, there is still a lot of focus on education. In the next two to three years, the rest of Europe will catch up with the U.K. and the big multinational companies very much leveraging U.S. and U.K. experience to accelerate what they are doing in the RPO space across the rest of Europe.'"
"'The other element of education is demonstrating capability. When you are dealing with global RPOs, you may not be headquartered in a Germany or a Switzerland or a France, you’ve got to educate the buyers in those countries that you are actually capable of understanding their market. You don’t want to be going in there and imposing a U.S. model or a U.K. model. You’ve got to show a cultural and social sensitivity as well as a deep market understanding to gain the traction you need to actually take it forward.'"